Resume:
• 10+ years internet content site managing, editing, communication and social media experience.
• Strategic and creative thinker experienced in online film and educational content as well as a variety of marketing strategies.
• Freelance writer for numerous publications including Variety.
• Experience leading editorial and writing staff.
• Technical skills include experience using Dreamweaver, Microsoft Office, Photoshop, Drupal, Movable Type, Typepad, Final Draft, iMovie; catalog databases; well versed in HTML and XML; social media experience for marketing via Twitter, Klout, Radian6, Facebook.
Specialties: Social media/networking for communication and marketing of creative web site brands; writing; editing; web layout and design; moderating and hosting online communities and discussions.
Highlights:
• Strategic and creative thinker experienced in online film and educational content as well as a variety of marketing strategies.
• Freelance writer for numerous publications including Variety.
• Experience leading editorial and writing staff.
• Technical skills include experience using Dreamweaver, Microsoft Office, Photoshop, Drupal, Movable Type, Typepad, Final Draft, iMovie; catalog databases; well versed in HTML and XML; social media experience for marketing via Twitter, Klout, Radian6, Facebook.
Specialties: Social media/networking for communication and marketing of creative web site brands; writing; editing; web layout and design; moderating and hosting online communities and discussions.
Highlights:
- Copy Editor and Copy Writer @ Google Play: Created Google Music style guide; copy edited reviews, promotions and features for music, apps, games, movies and books; wrote copy promoting Google Play music, apps and more.
- Social Media Manager @ Fierce Green Fire. For a film about the history of the environmental movement (premiered at Sundance, theatrical release via First Run Features), created Twitter campaign (now at 700+ followers) and Facebook page (now at nearly 1,200 "likes") and helped coordinate the film's outreach effort to cities and schools across USA and globally.
- Writer on film and television @ Variety; Movies.com; Fandango; Fandor; and more. [Links to writing samples.]
- Managing Editor @ GreenCine.com: 8 years as editor in chief for film web site, focused on film primers, DVD reviews, interviews and the film catalog; also created, edited and published site's weekly newsletter [sample].
- Community and Social Media Manager @ GreenCine: Helped moderate and lead discussions on the web site and created and ran company's official Twitter feed.
- Editor @ Hungry Minds [no longer active]: Content editor for educational portal web site, focused on content for arts, history, how-tos and health.
- Screenwriting + Film Experience.
Testimonials:
From filmmaker/producer Mark Kitchell: "Craig knows social media better than anyone else. I always turn to Craig for advice and help on Facebook, Twitter and other social media platforms. We are doing outreach and promotion for a documentary film about the environmental movement and our work is grassroots-oriented. Craig is so valuable with these kind of small-bore campaigns. He is also an excellent writer, who I turn to for quick feedback, and has a strong sense for what will work. We're lucky to have him."
From former CEO/founder of GreenCine: "Craig is a dedicated and tireless worker -- a solid writer, able multi-tasker and great personality to be around."
From GreenCine PR/buyer/marketer colleague: "Craig did an exceptional job as Managing Editor and Social Media Manager for GreenCine.com. He was integral in developing GreenCine's online presence both on the editorial and social media end. He curated and copy edited the content on our blogs with very little resources at his disposal. He maintained high ambitions for our blog content, providing film festival coverage, unique DVD reviews, and in-depth primers on various film topics that have remained the most viewed and cited content on GreenCine for over 6 years. I believe it was a combination of Craig's high film IQ and friendly attitude that has made GreenCine's twitter and Facebook feeds so popular (which he managed for over 2 years); he excels at speaking with other film buffs, critics, and whole communities of film fans online. Craig is a joy to work with and deeply cares about the brand he represents. He was continuously implementing and recommending new strategies to keep GreenCine viable and evolving even during a tough economic time for online DVD rentals. His is truly a jack-of-all trades and I would highly recommend his work to anyone."
From former Hungry Minds managing editor: "Craig distinguished himself in a large editorial group as a highly conscientious and talented editor. He had the training and experience to edit and manage a range of editorial projects as the company grew and was acquired by IDG -- from short Web-based educational materials to larger products connected to the print publishing side of IDG. Craig was always a pleasure to work with -- I respect his collegiality and his editorial skill."
From former CEO/founder of GreenCine: "Craig is a dedicated and tireless worker -- a solid writer, able multi-tasker and great personality to be around."
From GreenCine PR/buyer/marketer colleague: "Craig did an exceptional job as Managing Editor and Social Media Manager for GreenCine.com. He was integral in developing GreenCine's online presence both on the editorial and social media end. He curated and copy edited the content on our blogs with very little resources at his disposal. He maintained high ambitions for our blog content, providing film festival coverage, unique DVD reviews, and in-depth primers on various film topics that have remained the most viewed and cited content on GreenCine for over 6 years. I believe it was a combination of Craig's high film IQ and friendly attitude that has made GreenCine's twitter and Facebook feeds so popular (which he managed for over 2 years); he excels at speaking with other film buffs, critics, and whole communities of film fans online. Craig is a joy to work with and deeply cares about the brand he represents. He was continuously implementing and recommending new strategies to keep GreenCine viable and evolving even during a tough economic time for online DVD rentals. His is truly a jack-of-all trades and I would highly recommend his work to anyone."
From former Hungry Minds managing editor: "Craig distinguished himself in a large editorial group as a highly conscientious and talented editor. He had the training and experience to edit and manage a range of editorial projects as the company grew and was acquired by IDG -- from short Web-based educational materials to larger products connected to the print publishing side of IDG. Craig was always a pleasure to work with -- I respect his collegiality and his editorial skill."